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Digital Marketing Made Simple: A Step-by-Step Guide

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What is Digital Marketing?  Blog Credit: Neil PatilDigital marketing. Just another one of those new, fancy buzzwords you should use to sound smart in meetings or is it the real deal? Maybe a better question is: What is it? This digital marketing guide will show you what’s what. First popularized as a term in the early 2000’s, digital marketing has actually been around much longer. Like, WAY longer. About 100 years longer, to be exact. Here’s a pic of the first digital marketer in history: (Image source: Wikipedia) His name: Guglielmo Marconi. What? Marconi? Yup. In 1896 he was the first human to demonstrate a, “public transmission of wireless signals.” This dude invented the radio. Shortly after his little demonstration in England, morse signals were transmitted across open water.